Wednesday, 15 March 2017

OGR - 1 - Fantastic Voyage

2 comments:

  1. OGR 16/03/17

    Hey Ruth,

    I was drawn immediately to the retro quality of your thumbnails 1 - 9 when they first appeared on your blog, so I wasn't surprised to see Jordan move you towards the charms of UPA / mid-century modern animation and design; while it's indeed retro (so 'old fashioned') you can see this much more graphical style in contemporary TV animation for kids, so I think it's a good fit.

    Check out this lovely Disney 50s animation about the atom - you'll see the same sort of approach: https://www.youtube.com/watch?v=_4YGJl4I3IE

    I really like the thumbnails you've generated from colour-picking from the old UPA stills - really, it's the courage to bring some of these colour schemes together to stylish effect. You might want to investigate 'Midcentury Modern' a bit more in terms of looking at textile design and print - you'll see how science began to influence all sorts of everyday things:

    https://s-media-cache-ak0.pinimg.com/564x/6f/a8/12/6fa81285aaeaa0d9138671ebf6a0f7c8.jpg
    https://s-media-cache-ak0.pinimg.com/564x/cc/ca/fe/cccafe96adda1e6bb026e48ddee920bd.jpg
    http://cdn3.volusion.com/wckp9.3xkgs/v/vspfiles/photos/VTS-2030-2.jpg?1466418338
    http://1.bp.blogspot.com/_hcstQcuRtqs/TUNXyQT8RFI/AAAAAAAABtk/zDuj34le9Jc/s1600/Miscellany-by-Lucienne-Day-Textile%2B300%2B.jpg

    There's a sense here of bringing out the beauty of this inner-world, getting people to see it as 'an art form' - to marvel at it like they might gawp at a famous work of art:

    https://hinchinbrookart.files.wordpress.com/2012/08/snob-evening-at-the-princess-joan-miro.jpg

    I'm also reminded of the mobile artwork of Alexander Calder:

    https://dl.airtable.com/48PltjWqScqDZEQmLJHl_20120621-114822.jpg
    https://artmap.com/static/media/0000060000/0000059687.jpg

    In short then, your simple, shapes-based approach seems to put this hidden process on the same plinth as classic design and works of art, and if you're seeking to create a sense of wonder and importance in regard to the life-giving process, then maybe embracing this concept of 'art-ifying' the science in terms of its visual treatment might be a great way forward?

    What you will need to think about however is precisely 'how' you'll get the information across - the nuts and bolts of the info - I'm thinking you might be able to play with the idea of the labels you see in art galleries against famous bits of work: so:

    https://s-media-cache-ak0.pinimg.com/originals/38/80/66/3880663cb54e35f694df06f27a5185a8.jpg

    or, pushing the 'art gallery' idea a bit further, you could have a voice track that was like the 'guided tour' stuff you get in museums - as if the audience was being taken on a tour of these extraordinary exhibits and being told something about them...

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    Replies
    1. Thank you! :D I'll follow up with the links you've given me :)

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